E-Facts + Statistics

56% of small businesses that use the Internet in the U.S.A. say that the Internet is ESSENTIAL to their business. Source: CyberDialogue (www.cyberdialogue.com)

Corporate spending on the Internet initiatives in the U.S.A. will increase more than 139% to over US$203-billion by 2002 from US$85-billion in 1999. Source: International Data Corporation (www.idc.com)

76% of CEOs in traditional consumer businesses participate in the strategic decisions for their online initiatives. Source: Jupiter Communications (www.jup.com)

67% of online teens (age 13 to 18) say that they have researched or bought products online. Source: Jupiter Communications (www.jup.com)

The amount of commerce conducted over the World Wide Web will reach US$1-trillion by 2003. (1-million times 1-million equals 1-trillion) Source: International Data Corporation (www.idc.com)

Households with Internet access watch TV about 13 % less than those who don't use the Internet. Source: Nielsen Media Research/America Online (www.nielsenmedia.com)

The number of Internet users will increase to one billion by 2005. Source: Intel (www.intel.com)

Almost half of the online shoppers are online-newspaper readers. Source: Newspaper Association of America (www.naa.com)

Online revenues generated by North American retailers in 1998 totaled US$15 billion — representing approximately 1.5% of overall retailer revenue. Source: Shop.org/Boston Consulting Group (www.shop.org or www.bcg.com)

According to a survey of 1,979 consumers by NFO Interactive, 24% believe that online shopping will begin to displace their spending at traditional retail outlets. Source: NFO Interactive

By 2003, 65% of Web users will be international and non-U.S. countries will account for almost 50% of worldwide Internet commerce. Source: International Data Source (www.idc.com)

An estimated 2.5 billion hours were wasted during Web site downloading in 1998. Source: Nortel Networks (www.nortel.com)

Web shoppers fall into four distinct categories: money savers, smarter shoppers, selection seekers, and convenience lovers. Source: The Consumer Electronics Manufacturers Association (www.cemacity.org)

By 2003, 54% of Web sites will be in languages other than English. Source: Computer Economics (www.computereconomics.com)

By 2003, online shopping in Canada could represent 4.6% of total consumer spending. Source: IBM Canada/Retail Council of Canada (www.can.ibm.com or www.retailcouncil.org)

About half of all U.S. small businesses that sell online say that online sales have met or exceeded their expectations. Source: Cyber Dialogue (www.cyberdialogue.com)

Internet users who configure, personalize or register on Web sites are well over twice as likely to buy goods (and/or services) online. Source: Fletcher Research (www.fletch.co.uk)

52% of children between the ages of 5 and 17 have asked their parents to purchase products that they have seen while surfing the web. Source: NFO Interactive (www.nfoi.com)

Brazil accounts for the majority of online sales in Latin America. Source: Boston Consulting Group (www.bcg.com)

For every $1000.00 spent on the Internet, only $1.00 is expected to be lost to Internet fraud. Source: Forrester Research (www.forrester.com)

According to surveys in 14 major and secondary U.S. markets, the Web has already surpassed direct mail as an advertising medium. Source: The Kelsey Group/ConStat, Inc. (www.kelseygroup.com)

A survey of leading e-commerce sites found that almost 50% did not ask buyers if they would like to be notified about related products and promotions. Source: Rubic, Inc. (www.rubicsoft.com)

Only one-sixth of the Internet is indexed by search engines! Source: NEC Research Institute (www.neci.nj.nec.com)

77% of online customers know exactly what they are looking for before they order; only 6% make impulse buying decisions. Source: Jupiter Communications (www.jup.com)

Amazon.com was the first e-commerce site to serve 10-million customers. Source: Amazon.com (www.amazon.com)

The biggest challenge in using the Internet for business is the maintenance and upkeep of a web site. Source: Deloitte and Touche Survey of Fast 500 Companies (www.fast500.com)

Products or gifts are the purchase incentives that online shoppers say they would like most. Source: NFO Interactive (www.nfoi.com)

Only 15% of Internet users say that online rewards programs have no influence on their spending habits. Source: NFO Interactive (www.nfoi.com)

More than one third of online shoppers have made specific visits to a land-based retailer to "see and learn about a product" only to leave and purchase the same product from an online retailer. Source: The Consumer Electronics Manufacturers Association (www.cemacity.org)

40% of online shoppers believe that online shopping is fun. Source: The Consumer Electronics Manufacturers Association (www.cemacity.org)

Almost 60% of online consumers think that the Internet has made them more educated shoppers. Source: The Consumer Electronics Manufacturers Association (www.cemacity.org)

One out of six children is allowed to purchase items online. Source: NFO Interactive (www.nfoi.com)

38% of catalog shoppers say that they are purchasing fewer items through catalogs as a result of being online. Source: Navidec (www.navidec.com)

More than 34 million debit cards are in circulation in Canada. Source: Interac Association (www.interac.org)

Banks strive to make online buying more efficient. Source: Calgary Herald, July 10, 1999.

There are over 35 million bank credit cards in circulation in Canada. Source: Canadian Bankers Association

17% of Canadians between the ages of 9 and 14 have banking machine cards. Source: Canadian Bankers Association


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